Marketing GK Questions IBPS Clerk,SBI PO,RRB,SBI Carrers,SBI Online Quiz

Match the following
List-I
(Discount and Allowance Pricing Policy)

1) Cash discount
2) Quantity discount
3) Functional discount
4) Seasonal discount

List-II (Element)

(a) Quick Payment
(b) For more sales
(c) Trade discount
(d) Off Season
(e) Salary
Codes :
1 2 3 4

(A) (c) (b) (d)
(B) (d) (c) (a)
(C) (a) (b) (d)
(D) (a) (c) (b)

Match the following—
List-I (Laws)

1) Companies Act
2) Banking Regulation Act
3) Partnership Act
4) Sale of goods Act

List-II (Year of Formation)

(a) 1956
(b) 1949
(c) 1932
(d) 1930
(e) 1956
Codes :
1 2 3 4

(A) (c) (b) (d)
(B) (a) (c) (d)
(C) (a) (b) (d)
(D) (c) (b) (a)

Total Sales minus the Sales at break-even point is known as the—

(A) The margin of Cost
(B) Production Cost with Tax
(C) Margin of Safety
(D) Tax

Which is the latest means of Bank advertising ?

(A) Internet or e-mail
(B) Price list or Business Reply envelope
(C) Postcard
(D) All of these

Which is/are the objective of advertising ?

(A) To comply with legal formalities
(B) Production
(C) To influence at sight of buying decision
(D) To make Payment

Which is the general function of Sales Management ?

(A) Sales forecasting
(B) Preparation of Sales plan
(C) Fixation of Sales Targets
(D) All of these

The ……… is one in which the Sales manager is given a Staff of Specialists in such field as planning, research, statistical, engineering, promotion and training to advice him in administering the sales of the company.

(A) Committee organisation
(B) Functional organisation
(C) Line and Staff Sales organisation
(D) All of these

Match the following—
List-I (Kinds of Sales Training)

1) Basic Training
2) Continuation Training
3) Advanced Training
4) Supervisory Training

List-II(Example)

(a) Knowledge about sales
(b) Product Policy
(c) Admission in College
(d) Training Plan
(e) Planning
Codes:
1 2 3 4

(A) (c) (b) (d)
(B) (d) (c) (a)
(C) (a) (b) (d)
(D) (a) (c)

Where under a Contract of Sale, the Property in the goods is transferred from the seller to the buyer, it is called—

(A) A Property
(B) Transaction of Product with gift
(C) A sale
(D) Gift

Selling includes—

(A) Essence of Marketing
(B) Basis of Exchange
(C) Function of Promotion
(D) All of these

Short range planning is suitable for—

(A) Seasonal Purchasing
(B) Regular advertisement
(C) Adjustment in prices
(D) All of these

Which is marketing Decision variable ?

(A) Standardisation of Product
(B) Brand
(C) Trademark
(D) All of these

Which is Sales Control techniques ?

(A) Accounting Technique
(B) Sales Analysis Technique
(C) Distribution Cost Analysis Technique
(D) All of these

Which is the nature of Sales Promotion ?

(A) Coordinating activities
(B) Scope of Sales Promotion
(C) Promotional Mix
(D) All of these