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Marketing Aptitude MCQ-56

Demerits of advertising includes—

(A) Changing fashion
(B) Expensive or Instability
(C) Extravagance of Money
(D) All of these

The media of advertising is affected by—

(A) Cost of advertising media
(B) Quality of Product
(C) Sales
(D) Prediction

The rural marketing covers—

(A) Mobile Industry
(B) T.V.
(C) Dairy Industry
(D) Car Industry

Which is not the type of Interview ?

(A) Preliminary Interview
(B) Guided Interview
(C) Conducting Guided Interview
(D) All of these

Salesmen’s Performance can be evaluated by-

(A) Report on Expenses
(B) Report on Lost Business
(C) Report on Future activities
(D) All of these

Which is the kinds of Personal Salesman ?

(A) Supporting Salesman
(B) Order-Getting Salesman
(C) Order taking salesman
(D) All of these

Which is the element of marketing plan ?

(A) Marketing Programme
(B) Completion Schedule
(C) Statement of Goals
(D) All of these

Which is the factor of determining of Sales quota ?

(A) Sales of last year
(B) Sale forecasting
(C) Advertisement and Sales Promotion budget
(D) All of these

Internal Control involves—

(A) Internal Audit System
(B) Internal Check System
(C) Both A and B
(D) Cost Audit

Price off Promotion are those sales devices which offer Consumers a certain amount of money off the regular price of a Product and Flag the amount of the—

(A) Cost
(B) Reduction on the label or the Package
(C) Utility
(D) System

Which is/are the channels of distribution of consumer goods ?

(A) Producer —> Wholesaler —>Retailer —> Consumer
(B) Producer—> Agents — >Consumer — > Retailer
(C) Producer —> Agents —> Consumer
(D) All of these

Shubhiksha is a—

(A) Retailer
(B) Wholesaler or Agent
(C) Producer
(D) All of these

Which factors affecting choice of channel of distribution ?

(A) Size of order
(B) Buying habits of customer
(C) Buyers of product
(D) All of these

Which is Cyber marketing ‘s’ form ?

(A) E-ticketing
(B) E-payment
(C) Product planning and controlling
(D) A and B, both are

The internal environment of company includes—

(A) Research and development
(B) Purchase department
(C) Accounts department
(D) All of these