Marketing Aptitude MCQ-20

Marketing effort includes—

(A) Level of the budgeted expenses
(B) Trading
(C) Financing
(D) Selling

Sales control affects —

(A) Total Net Profit
(B) Total Selling Cost
(C) Restriction on unnecessary expenses
(D) All of these

Marketing Communication mix involves—

(A) Personal Selling and Advertising
(B) Sales Promotion
(C) Publicity
(D) All of these

Sales Promotion has grown out of its step child status and today is treated as an equal partner with—

(A) Advertising and Selling
(B) Production Technique
(C) Fashion
(D) Style

A channel of distribution for a product is the route taken by the title to the goods as they move from the producer to the—

(A) Ultimate consumer or industrial user
(B) Producer
(C) Staff
(D) Cash

Grading is related to—

(A) Different product/services
(B) Market segmentation
(C) Pricing
(D) Cost

In Green marketing, products are sold related with—

(A) Eco-friendly
(B) Polluted items
(C) Harmful products
(D) Green Packaging

……… denotes to the marketing activities carried on by a marketer in a more than one nation or country ?

(A) Domestic marketing
(B) Eco-Marketing
(C) International Marketing
(D) Social Marketing

The right of consumer includes—

(A) Right to safety
(B) Rights to be informed
(C) Right to be Heard
(D) All of these

Relationship marketing has been strongly influenced by—

(A) Cost planning
(B) Reengineering
(C) Brand loyalty and planning
(D) Market structure

PIN is—

(A) A Very confidential number
(B) A open number
(C) A product
(D) All of these

Which is RBI Act ?

(A) Companies Act, 1956
(B) Reserve Bank of India Act, 1934
(C) FERA-1973
(D) All of these

Diversification means—

(A) Marketing in diverse Countries
(B) Marketing in diverse Companies
(C) Marketing new diverse Products
(D) Used only for transactions with foreign countries

Marketing is a Social-economic activity because—

(A) Marketing is related with Social Satisfaction
(B) It is a Social Person
(C) It is a Corporate Citizen
(D) All of these

Which is the new product of the Bank ?

(A) ATM
(B) International Debit Card
(C) Credit Card
(D) All of these